Fixing Microsoft’s bad reputation

Microsoft has continuously failed at getting people in the tech crowd to like them. This is a growing problem for them, and something they need to start taking seriously. To understand how to turn this around, let’s start a decade ago, with Slashdot. Slashdot has always been one of the pillars of Microsoft-negative news. They…

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Why people skip newspapers and read news on the web instead

You can’t be involved with what’s happening on the internet without coming in contact with the “newspaper crisis” somehow. From a business perspective it’s simple really: Much fewer people buy newspapers (on paper) nowadays. Please note that this has very little to do with advertisement or business models, I’m talking about newspapers from the user…

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What is Web 2.0? Really.

Web 2.0 is really hot right now. One of Sweden’s biggest newspapers recently wrote a long article on their debate section. They had started linking back to blogs that linked to them, in a little box next to the article. The problem was that they had got into trouble with what blogs to link to….

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